A custom storefront.
Carry the independent label’s visual identity into the shopping experience, from the typography to the overall mood.
07 / IDENTITY / EXPERIMENTAL COMMERCEINDEPENDENT LABEL
RENANT
An elegant disturbance.
01 / THE STARTING POINT
A store with its own point of view.
I wanted the store to carry the same identity as the clothing: dark, editorial, and slightly surreal. The question was how to make the experience feel like stepping into the brand’s world.
I built a custom storefront and explored interactive shopping through a browser-based 3D store and a blackjack discount experience. The visual world is as much a part of the project as the code.
02 / THE EXPERIENCE
An identity you can step inside.
Chapter 001 brings five tees into a custom storefront, alongside a browser-based 3D store and interactive brand experiences.
A space to explore.
Experiment with a browser-based 3D store as another way to move through the brand’s world.
A playful interaction.
Explore a blackjack experience connected to a discount, adding an interactive moment to the storefront.
03 / BUILD NOTES
The brand is in the details.
This side project gives me room to connect visual direction with hands-on development and experiment with how a shopping experience feels.
Build around an identity.
Charcoal, warm ivory, and an editorial visual language give the project a consistent starting point.
Explore beyond the product grid.
The 3D store extends the idea of a storefront into a spatial experience, while the custom site holds the broader brand presentation.
Let interaction carry the idea.
The blackjack experiment is one way to make the experience more participatory. The shopping features continue to evolve.
04 / WHERE IT STANDS
Public storefront · Early access
Chapter 001. The beginning of the label.
RENANT’s storefront is live, with Chapter 001 presented for early access. Visit the store for the current collection and release updates. Kinary Health remains my main focus.
Visit RENANT